Archive

September 2011

Internet Marketing: Engines & Media

Internet Marketing: Engines & Media
In 2009 Halyard Consulting took on Sean Walsh as an intern for an independent study during his senior year of undergraduate at Fairleigh Dickinson University. Sean then worked for us for a little while before deciding to pursue a Master’s Degree. As part of his independent study he was required to write several reports. When he left he provided...

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Crowdsourcing the Halyard Consulting Logo

Crowdsourcing the Halyard Consulting Logo
Come with me on a journey where a crowd of people come together to solve a problem. It’s called crowdsourcing and it’s occurring throughout the world with more and more frequency. The quest on this journey was the search for a new logo for Halyard Consulting. In 2010, I attended PubCon in Las Vegas. At one of the sessions an individual asked a question...

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How Buying Links is Like Buying Crack

Is Google Testing SEO Agencies? Several weeks ago I received a very strange call. Between end of summer vacation and client work I haven’t had time to sit down and put it into an article. Yet, the conversation stuck with me and I’m curious to hear if anyone else has experienced this same type of event. It’s not like the phone is ringing every...

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