ecommerce

Podcast: Customer Service through Social Media

Podcast: Customer Service through Social Media
This is Jonathan Goodman. Welcome to another episode of The World of Internet Marketing. Today we have Shari Maxwell McConahay of The Internet Fairy and Metamorphic eCommerce. In 1994, Shari started transforming her family’s brick and mortar costume business into an e-commerce company. That business then morphed into her own Metamorphic eCommerce,...

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The Ecommerce Guide 2012 Part 2

Continuing from last weeks article: The Ecommerce Guide 2012 Part 1; I focus more closely on search engine optimization, Google Analytics, Google AdWords and understanding what some of the fears and uncertainties surround online purchasing. Amazon Ecommerce Home Page Ecommerce SEO Backend work is just as important as front end. So don’t ignore the...

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The Ecommerce Guide 2012 Part 1

The Ecommerce Guide 2012 Part 1
Once again I bring you all the thoughts in my head surrounding a specific subject. This article focuses on Ecommerce. Let’s begin… What Every Ecommerce Store Wants You To Do. Canonicalized data is the bane of all Ecommerce stores. Canonicalization simply means duplication of data. I think Google enjoys adding old words back into everyday lexicon....

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